2026 IMPACT REPORT

ABOUT US

Narrative Arts is a Southern storytelling and narrative organization rooted in North Carolina. We work with communities to create independent media, strengthen local storytelling capacity, and build the narrative infrastructure communities need to shape how their lives, places, and futures are understood.

MAKING STORIES MATTER

We create media, build narrative power, and help communities tell their own stories.

Across North Carolina and the South, Narrative Arts works with communities to understand the stories shaping their lives and create new ones together. We produce documentaries, podcasts, photography, and other independent media; bring people together through story circles and public gatherings; and help organizations use narrative more strategically.

Our work begins with listening and stays rooted in place—connecting local stories to the larger forces shaping health, opportunity, and life across the South.

REACHING PEOPLE

We make stories to travel.

Our work moves from rural communities to public media, podcasts, screenings, classrooms, community gatherings, and conversations with people shaping policy and public life.

We don’t measure reach by views alone. We create opportunities for stories to be heard, discussed, shared, and put to work—connecting experiences rooted in particular places to audiences across North Carolina and beyond.

STORIES THAT STAY WITH PEOPLE

Our work is designed to deepen understanding, strengthen connection, and help communities see their own experiences differently.

“[Narrative Arts] creates space for people to recognize themselves in the story—and to see how their experiences connect to something larger.”

— Community participantCombine large, bold images with the beautifully crafted words of your story.

2026 Snap Shot

197

Stories recorded

6

Documentary Produced

1595

Participants

7

story circles

5

Participants

1595

Participants

Key stats

FLIGHTS REVENUE

$6.4 million

↑23%

Year on year

BRAND AWARENESS

75%

↑58%

In key markets

NPAT

$9.5 million

↑22%

To $53 million

ROOM NIGHTS SOLD

7.2 million

↑12.4%

GET INVOLVED

Because of people and organizations like you our work will continue to grow in 2027 and beyond.

Our Contributors

We're grateful to the supporters who make our work possible.